Nothing lasts forever. They don’t make ‘em like that anymore. You get what you pay for. Many of us have least heard, if not spoken, these phrases once or twice in our lifetime. Often we think businesses are in too much of a hurry these days to give us the level of service we deserve [...]

Gratification, as defined by Wikipedia, is “the positive emotional response (happiness) to a fulfillment of desire.” We have become a society in which we not only want instant gratification, we seem to expect it. With technology embedded into most facets of our life, we get used to instant access, quick responses and often immediate solutions. [...]

Finished a third of the Hidden in Plain Sight book. I thought I read good reviews about it, but I could not find them any more. Anyway, the premise is this: find out what customers want and deliver it. This breakthrough insight is based on a number of corporate anecdotes. I feel cheated out of [...]

Just finished reading The Halo Effect: … book by Phil Rosenzweig. It is almost exclusively devoted to debunking these three books: